Custom Shop | #YGDConcept Guitars

NAMM 2019 | Concept Pacifica

From the Yamaha Artist Services Facility in LA (YASLA), we not only make custom models and modifications to our artists’ instruments, we also like to experiment; testing different materials, finishes and designs, exploring how we can take our guitars in new directions. For NAMM 2019, our Senior Guitar Designer and Luthier Pat Campolattano worked his… Continue reading Custom Shop | #YGDConcept Guitars

Artist Insight | Travis Vance & Nathan Whitney

Yamaha artists Travis Vance and Nathan Whitney together perform in Pop – Country star Thomas Rhett’s band, playing to fans in stadiums worldwide.We sat down with the guitarist and bassist to talk about what they look for in their gear, musicians who inspire them, and how it feels to play on stage in front of… Continue reading Artist Insight | Travis Vance & Nathan Whitney

Custom Shop Chat | Jade Puget’s Revstar

Jade Puget | Custom Revstar

Guitarist, producer, songwriter and synthesist Jade Puget is best known as one quarter of hardcore punk revivalists AFI (A Fire Inside). Since ’91, AFI have amassed a huge global following, played numerous worldwide tours and released 10 studio albums – ranging in genre. Last year we got acquainted with Jade and introduced him to the… Continue reading Custom Shop Chat | Jade Puget’s Revstar

Artist Insight | Laura Jane Grace

I believe that every guitar has a soul, not quite a consciousness but pretty close to it.” In the midst of the debut Laura Jane Grace & The Devouring Mothers album release excitement, we were lucky enough to get some of guitarist, songwriter, front-woman and transgender rights activist Laura’s rare free time to chat about… Continue reading Artist Insight | Laura Jane Grace

Custom Shop Chat | Shakira’s Gold Revstar

Shakira | Custom Revstar

Over the course of her career, Colombian singer-songwriter and Grammy winner Shakira has sold over 60 million records worldwide and has won numerous awards including two Grammys, eight Latin Grammys, and several World Music Awards, American Music Awards and Billboard Music Awards. To add to that, she is the only artist from South America to… Continue reading Custom Shop Chat | Shakira’s Gold Revstar

Custom Shop Chat | Scott Holiday’s “Big Daddy” Revstar

Scott Holiday | Custom Revstar

Long beach Rockers Scott Holiday, David Beste, Jay Buchanan and Michael Miley aka Rival Sons have been blasting out “sunkissed psychedelia and irresistible hooks” (The Guardian) since 2009, with a huge global fan base who give it their all at their electric shows. The intention of Guitarist and founder Scott Holiday, in his own words,… Continue reading Custom Shop Chat | Scott Holiday’s “Big Daddy” Revstar

Yamaha Artists talk influential records for Record Store Day 2018

Record Store Day, “a day for the people who make up the world of the record store—the staff, the customers, and the artists—to come together and celebrate the unique culture of a record store and the special role these independently owned stores play in their communities.” To celebrate this year we asked some Yamaha artists… Continue reading Yamaha Artists talk influential records for Record Store Day 2018

Female Artists Take Control for International Women’s Day 2018

International Women’s Day is a global day celebrating the social, economic, cultural and political achievements of women, as well as a call to action for accelerating gender parity. We are extremely proud that so many inspiring women choose a Yamaha Guitar or Bass as their weapon of choice, and decided to reach out to a… Continue reading Female Artists Take Control for International Women’s Day 2018

Custom Shop Chat | Pat Campolattano

NAMM 2018 | Custom Revstars

Based out of our Yamaha Artist Services Facility in Los Angeles (YASLA), Yamaha Guitars designer & luthier Pat Campolattano is the man behind many of our custom models, as well as the go-to guy for artist modifications. YASLA is all about tying together unparalleled Artist support with R&D to make better instruments. It doesn’t matter… Continue reading Custom Shop Chat | Pat Campolattano

NAMM House | Poolside Sessions

Seeking some chill time away from the hectic Anaheim Convention Centre where the 2018 NAMM Show was in full swing, we set up camp a short drive away where we could host some of our European artists for some laid back sessions. Check them out… Hyleen | Pacifica From France we welcomed Hyleen, Nicolas Viccaro… Continue reading NAMM House | Poolside Sessions